Professional Content Marketing Services for Your Business

Content development is an exhaustive process, which consists of creating, distributing, and auditing content in an effort to achieve specific business goals. The goals will vary from one organization to the next, but they can include building trust within the community, boosting sales, or increasing user engagement.

All that is to say that content development services are an integral part of any marketing strategy.

Our content writing and development services include:

• Strategizing and planning
• Audience and topic research
• Keyword research
• Writing and creation of visuals
• Search engine optimization (SEO)
• Publishing
• Promotion
• Performance tracking

How Does Content Work?

By offering readers informative and useful material with real insight and value, content writing can attract potential customers and keep them engaged. But perhaps above all else, a solid content marketing strategy can move potential customers further along the sales funnel.

Content requires lots of research, and expertly drafted copies, which will all flow into a flawless marketing strategy. 

Our unique content development process allows us to deliver the ideal content, perfect for your brand and your voice – each time. 

Why Your Business Needs Content

Content is king.

In today’s competitive marketing landscape, content marketing proves to deliver constant and consistent success. It is one of the most effective tools for growing audience engagement, developing brand presence, and driving sales.

But let’s take a closer look at exactly what that means.

Audience Retention

First, by having well-researched and engaging content, you will be able to create positive experiences for potential customers. It will also compel them to come back for more while capturing their attention.

Better Social Media Traction

Great content will also allow you to have better traction on social media and engage more with your followers.

Generating High-Quality Leads

Content marketing and article writing will also help you generate more leads of a higher quality. When your audience sees value in your content, they’re more likely to purchase from you in the future.

Also, by strategically placing a call to action (CTA) in your content, you can generate new leads for your sales team. By carefully guiding users to your landing page, you’re more likely to turn bystanders into customers.

Improving Conversions

Another benefit of SEO content writing is that it can influence and improve conversions. In fact, it helps your audience connect with you while giving them the necessary information to make educated purchases.

Gaining Visibility

Through consistency and quality of content, you’ll be able to expand upon and further your SEO efforts. By building trust and authority with your audience, your business will become more visible online, as well as help you rank higher in search engines.

Become a Thought Leader

When you establish your website as a credible place to get information, you’ll be more likely to rank high and build your authority online. What’s more, customers are more inclined to trust you if they see you as an industry leader.

Building Brand Awareness

Content development can build brand awareness in a way that very few other marketing strategies can. When you write about topics that your customers are interested in, you’ll be answering the questions they have. In doing so, you will associate your brand with excellent content, and build brand awareness in the process.

What We Do

At Guru SEO, we offer the best content development services, provided by industry experts, and at affordable prices. Our entire team will handle each part of your content strategy, including keyword research and analysis, creation, publishing, and promotion. 

Before we begin with the article writing process, we first create a content marketing plan. It includes:

• Subject Matter Expertise: By doing extensive research into industry trends, market conditions, and customer pain points, as well as digital sources, we can provide subject matter expertise.

• Branding: When taking your project into account, we first consider your brand and voice. That is why each of our clients has their own style guide.

• SEO: Leveraging keyword and SEO tools ensures that your content and brand are easier to find.

• Strategy & Analytics: We can develop campaign strategies around themes, asset types, and promotions for your business. We track, monitor, and analyze all our efforts to learn what we can do to improve.

• Production: Lots of research and creativity go into every piece of content we write. By bringing in our team of writers, outreach specialists, designers, and marketers we can make the production process seamless.

What We Can Write for You

Content comes in many different shapes and forms. And we can do it all for you.

From blogs, to press releases, ad copies and much more, we will consider your audience and your brand, and create whatever you’re looking for.

Blogs

Blogs are some of the best tools that provide value to both readers and search engines. With insight, value, meaning, and tons of research, we can put your blogs in front of the right audience. What’s more, we can improve your visibility, generate more leads, and increase your ranking.

Articles

Articles are typically where most businesses begin their marketing journeys. A well-researched article that educates, informs, and engages will help you establish trust and connection. 

By having high-quality articles, you can explain why and how your services are the solution to your audiences’ problems. Our team of content developers and editors understands the insight it takes to write articles that speak to your audience. 

Emailers

If you want to gain a personalized approach to the way you communicate with your audience – you need our copywriting and email writing services. As emails remain one of the best tools to convey your message, every click will help you get better, more qualified leads.

Using these leads, we can get insight and do data analysis to help further your business goals. What’s more, our action-driven emails will help you grow an organic relationship with both potential and current customers.

Newsletters

Newsletters are another excellent tool to help you increase lead and traffic generation. However, there is a fine line between engaging ones and ones that are considered a nuisance.

Luckily, when you hire Guru SEO for your newsletter writing needs, you’ll get newsletters that educate, inspire, and inform your audience. Also, with our help, you’ll be able to boost your website and business traffic, ultimately improving customer engagement.

Press Releases

If you have a new service, product, event, or feature – let us help you announce it! With our professional and engaging press release, we can help get your news in front of the right audience.

Social Media Posts

If you want to reach your audiences on social media, let us write your posts that are sure to jump off the page. With cleverly crafted copies and strategically placed links and emojis, we can help you find new ways to reach your audience.

Infographics

Infographics will help you convey difficult subjects in an enjoyable and more palatable way. Our expertly designed infographic will make your content stand out and encourage your audiences to take action.

Ad Copies

If you want to cast a wider net and attract more customers through advertising, you’ll need ad copies. But to ensure you’re getting the most bang for your buck, these copies should be eye-catching and informative. The Guru SEO team can help you deliver that message and curate the perfect ad copy for your company.

Product and Category Descriptions

No matter what you’re selling or who your target audience is, we’re here to help. Our catchy and vibrant product and category descriptions jump off the page. By detailing your products in a precise and concise way, we’ll provide your customers with the insight they need to get started on their buyer journey.

Why Choose Guru SEO Services

At Guru SEO, we can handle any project, no matter the size, industry, or topic.

We Know What Works

Our team of writers has been in the industry for a long time and knows what works. By creating carefully crafted content, we can boost your traffic and improve your visibility. With our expertise, we know how and where to place the right keywords, phrases, and links to make your content stand out.

We Are Customer-Focused

We know what questions your audiences are asking and we know how to answer them. What’s more, with a clear understanding of your brand, we can convey your message in your voice.

We Do More Than Content Writing

When you hire Guru SEO, you’ll be getting a digital marketing agency that adds value to your entire brand. From web design and development to outreach, SEO auditing, and more – we offer comprehensive, all-inclusive marketing services.